Working with a small internal hand-picked team, following the acquisition of Tyre Bay Direct out of administration by ISN Europe, and outsourcing a much-needed responsive website rebuild, we were able to work extensively on both offsite and offsite SEO for the brand.
This involved coordination with the newly formed customer services team to remove or reduce negative company reviews through a careful discussion with each of the prior company customers, whilst building both the local and national online presence for the brand name and equipment they sell.
Following this SEO work, Tyre Bay Direct ranked #1 on Google for the search term “Tyre Changers”, and #2 for “Wheel Balancers” in the UK, and several years on, with the continued training and support put in place for the company to maintain this themselves, they continue to do so.
Tyre Bay Direct Website Users
The red circle indicates when Wiser IT was engaged to start Search Engine Optimisation (SEO) work