WISER IT BLOG
Read our latest articles here about SEO Tips, Tricks, Techniques and News
What is Google SGE and How Will it Impact Your Website SEO?
Have you ever searched for something online and ended up with hundreds of websites to wade through, and the results at the top of page 1 are not necessarily what you were looking for? Well, Google is trying to make things a bit easier with something called Search...
SEO for Video Marketing: How to Rank Video and Get Results
The attention spans of visitors to websites, social media and video are getting shorter, however, video reigns supreme, and newer short-form video formats such as YouTube shorts, Instagram and TikTok capture the audience with moving images and video much better than...
Navigating the Cost and Real Value of SEO Services in 2024
Search Engine Optimisation (SEO) remains a key strategy for businesses trying to improve their online visibility and drive organic traffic to their websites. However, understanding the true cost and potential pitfalls of SEO services in 2024 can be a daunting task for...
Domain Authority: Growing Your Website’s SEO Muscle
Website Domain Authority (DA) is often talked about by SEO experts and online marketing teams, but what exactly is it? And how does DA influence your website's online ranking? What is Domain Authority? Domain Authority or DA is a search engine ranking score (ranging...
SEO Secrets for 2024 to Beat your Competition Online
Forget the SEO textbook tactics and keyword-stuffing tactics of yesteryear, as we are looking at some lesser-known SEO gems that anyone can use to help propel their website to the top of the search engine rankings. SEO techniques are constantly evolving to keep up...
12 of the Best Free SEO Tools in 2024
Search Engine Optimisation (SEO) is the engine that powers the visibility and ranking of your site on search engine results pages. With the continuously evolving algorithms and ranking factors, it's crucial to have handy tools that can aid in simplifying the SEO...
Website Mergers: A Guide to Boosting Web Traffic and SEO Performance
Businesses often find themselves at the crossroads of growth and change, sometimes this can be as part of a company merger or acquisition, leading them to consider the option of merging websites. A website merger can be a strategic move, offering various benefits such...
Harnessing Seasonality Trends for SEO Success
Understanding the ebb and flow of seasonality is crucial for any SEO strategy. Search patterns on Google exhibit distinct trends throughout the year, mirroring the changing seasons. By understanding these seasonal patterns, we can tailor our SEO strategies to align...
Keeping up with Google Algorithm Updates E-E-A-T
Keeping your website content and strategy in good shape ahead of the latest Google Search updates, features, and best practices is crucial for ensuring your website's visibility and success, but how is it possible, when these algorithm changes can happen multiple...
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